10:10 is a global warming mitigation campaign calling for a 10% reduction in carbon emissions in 2010. The project aims to demonstrate public support, apply pressure to policymakers to commit to national cuts, and inspire success at the United Nations climate change negotiations. - http://en.wikipedia.org/wiki/10:10
Some campaigns that were hosted were really effective.
"Lighter Later"
On Sunday March 28, 2010, 10:10 launched a new campaign to move the clocks in Britain by another hour, so giving Britain an extra hour of sunlight in the evening rather than in the morning when most people are still asleep.[40] The Campaign was featured heavily in national media in the week that followed.[41][42]No Pressure
For more details on this topic, see No Pressure (film).
On Friday 1 October 2010, 10:10 released a short film in which some children and adults are blown up for doing nothing about climate change, after being asked to participate at school and at work.[43] Although originally planned to be shown in cinema and television advertisements, 10:10 removed the film from their website and YouTube later on the same day following negative publicity[44] and apologised for "miss[ing] the mark".[43]10:10:10
10:10 and 350.org jointly developed "a day of positive action on climate change", which occurred on Sunday 10 October 2010 (10.10.10). The day included a wide range of events in a reported 180 countries, including sumo wrestlers in Japan, over 10,000 schoolchildren planting trees in Croatia and Russia, a telethon on national TV in the Netherlands and the president of the Maldives installing solar panels on his roof.[43][45] Events occurred throughout the world.The wind, Sun, and biomass are three renewable energy sources
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